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Strategy for
the age of AI

I help clients cut through the noise and win by stripping away complexity, revealing insights, and delivering razor-sharp strategy. Blending proven techniques with tomorrow's technology, I bring imagination and strategic firepower that transform experiences, businesses, and brands.

BRANDS I'VE WORKED WITH

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RECENT PROJECTS

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7-ELEVEN - THE FUTURE OF CONVENIENCE

As new delivery-focused brands disrupted the convenience category, I helped 7-Eleven identify value propositions and experiences that would future-proof their market position.

PEDDLE - EXPERIENCE INNOVATION

Peddle is the easiest way to sell your car for cash. Through an ongoing retainer engagement, I led the strategic transformation of Peddle's digital experience and marketing, positioning the company to become the number one car buyer in the US.

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CASA BONITA BRAND & FAN  EXPERIENCE

After Trey Parker and Matt Stone purchased Casa Bonita in 2021, I helped reposition the brand and deliver a compelling new digital experience for fans.

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SARONIC - REBRAND & DIGITAL EXPERIENCE

The autonomous surface vehicle (ASV) market lags a few years behind aerial drones but is rapidly accelerating. I helped Saronic establish a distinctive brand and digital experience that positioned them at the forefront of their category.

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JOURNEY - BRAND & CONTENT STRATEGY

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I helped Journey realize the full potential of their collective expertise across architecture, interior design, and creative technology through a unified brand positioning.

DONE.

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